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MM.LaFleur Pops-Up In Penn Quarter; VIP Cocktail Party Toasts NYC Fashion Label Designed For The 'Purposeful Woman'

By Daniel Swartz on November 19, 2014
Be sure to check out all 58 of our photographs from this event HERE!
PENN QUARTER -- It might have been cold outside, but the inside of the District Architecture Center was nothing but warm and inviting as MM.LaFleur hosted a special VIP cocktail party designed to help introduce Washingtonians to the label's latest collection.

Conceived by Sarah LaFleur, Narie Foster, and Miyako Nakamura in 2013 as a way to help "todayís professional woman build a wardrobe full of gorgeous, versatile pieces", the New York City-based company's wares are designed to be both beautifully crafted as well as easy to care for.

Co-hosted by Marybeth Coleman, Rebecca Heslin Haller, Cori Sue Morris, and Anne Brady Perron, Tuesday's by-invitation-only soiree provided guests with an intimate setting to meet and talk with LaFleur while simultaneously shopping the collection.

Over cocktails and light bites, attendees familiarized themselves with MM.LaFleur's line of dresses, separates, knitwear, and accessories. By ethically producing all of its products in the Garment District and selling directly to customers, the brand is able to create luxury-quality pieces at a contemporary price point ($60-$350).

It was by all accounts the best kind of party: one with a purpose.

The MM pop-up continues in Washington through Saturday, November 22nd. Personal shopping appointments may be made on the company's website.

Be sure to check out all 58 of our photographs from this event HERE!
Tags:MM.LaFleurDistrict Architecture Center
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